I (Still) Get Email!

I’ve got a few spam blockers, and a lot of blacklisting, running on the site, but every so often something slips through…

Hi,

Love what you guys are doing but like I said, I noticed some leverage for improvement regarding video content, particularly on donkelly.net. Including even one video would Improve metrics like the below:

  • Brands that use video marketing grow their year-over-year revenue 49% faster than brands that don’t. (Wirebuzz)
  • 59% of executives say they would rather watch a video than read text. (Wordstream)
  • Social video generates 1200% more shares than text and image content combined. (Wordstream)
  • Nearly 50% of internet users look for videos related to a product or service before visiting a store. (Google)
  • Shoppers who view demo videos are 1.81 times more likely to make a purchase than non-viewers. (Adobe)
  • Companies that use videos in their marketing have 27% higher clickthrough rate and 34% higher conversion rates than those that don’t. (Buffer)
  • 80% of consumers believe demonstration videos are helpful when making purchases. (Blue Corona)

So if you think this could be a good solution for donkelly.net, let me know and we can discuss for a few minutes next week, schedule a call here [deleted]

I feel kind of embarrassed for them, really — a proposal to add video (as if that’s hard), to “increase business” on a, you know, personal blog, just in time for “pivot to video” to collapse into a punchline, all written in a style that’s both chatty, and reminiscent of a middle-schooler who’s not keeping up with their homework.


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